The Lego company was founded in 1932 when Danish carpenter Ole Kirk Christiansen started making toys and games for a living. He battled to make payments in the depths of the Great Depression, but the small prototypes he had made of items like ironing planks and ladders had wonderful potential while children’s toys. He named the company Lego after two Danish text, leg and godt, which means “play well. ”
In 1958, he invented the iconic profano brick with pontoons inside that means it is interlock with other lego pieces. This innovative innovation changed distinguishly the company and allowed it to increase at an surprising pace.
By 1960s, Lego had extended its international reach and began developing toys underneath license in North America with an arrangement with luggage manufacturer Samsonite. The company also set about selling lies with all the bits needed to build a certain model, and introduced committed themes which includes Space (with astronaut minifigures), Castle, Village (later has been renowned Profano City), and FabuLand.
In the 1970s, Lego needed a dramatic step forward using its introduction of Lego characters that had movable arms and legs. The company likewise began using more cheap and bringing out larger obstructions for younger kids, a brand called Duplo. In the 1980s, Lego’s sales grew at an amazing rate of ten percent each year, irrespective of overall model industry product sales growth scaling down.
Today, Seglar is a substantial global organization with earnings of more than $5. main billion and one of the most https://lego-x.com/2021/12/10/places-to-take-your-kids/ coveted brands in the world, ranking best on Brand Finance’s ‘Most Powerful Brand’ list in 2015. Nonetheless it still feels less like a ruthlessly commercial giant and more like an old family good friend.
